Berlin, May 8, 2018 — The German gambling market is continuing to rise. In 2017, the German gambling market (lotteries, bets, gambling machines and machines ) created a gross gaming revenue of 13.5 billion euros which is an increase of 300 million euros in comparison with 2016. This equates to further earnings of 1 billion euros compared with 2015. Most of the gambling segments gained from the overall positive economic development in Germany, but this varied from segment to segment.
These findings are part of this new report German Gambling Market Monitor 2018 released by Goldmedia Strategy Consulting.
Record growth in the betting segment, however, lotteries are under pressure
In 2017, betting notched up the strongest level of growth of all of the gaming segments using a 17 percent plus in gross gambling revenue (wagers minus payouts) in comparison with 2016. As compared with 2015, the market has grown by 33 percent in total. This positive trend is expected to continue. The forthcoming 2018 FIFA World Cup in Russia will spark additional revenue growth for its 90+ sports gambling operators who are active in the German marketplace. Furthermore, the dysfunctional regulatory policies which are still in effect in Germany are ongoing to supply favourable operating conditions that are supporting further growth.
However, the German lottery segment stays static and gross gambling revenue has fallen by 3 percent, primarily because of declining ticket sales from the top grossing 6aus49 lottery game. In addition, the state-owned lotteries are having competitive competition from online lotteries working from Malta with no German licence.
Changes in the gaming machines section Gaming machines attained yet another very profitable year, creating a gross gambling revenue of more than 7 billion euros in 2017. But, significant structural changes in the market are impending after the introduction of new regulations. Stricter rules governing the total number of gaming halls as well as the minimum distance allowed between them may result in a substantial reduction in the amount of gambling venues in the medium term. Even though the gaming system operators have initiated more than 1,000 legal event to stall the execution of those policies, the strong market growth that has been seen in recent years has now come to a stop.
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